Brand mood board · v1
Risograph zine energy meets a well-loved paperback. Custom sublimation merch for fandoms, indie authors and brands who want their stuff to actually get worn, used and shelved.
The white space
The local merch scene splits in two — and nobody owns the middle. That gap is the brand.
Nowstalgia, T-Shirt Terrorist, Bitchin' Tees — bold and irreverent, weak on polish.
Brandability — slick and trusted, but sterile and personality-free.
Fandom-loud colour with studio-grade craft and a book-nerd wink.
Colour
Saturated pops borrowed from comics and riso printing, anchored by book-ink and warm paper. Violet is the hero; everything else is a guest star.
Type
A characterful storybook serif for personality, a punchy contemporary grotesque for labels and UI, a clean workhorse for reading, and a mono for the nerdy details.
Soft, slightly wonky old-style serif — warm and literary without being stuffy. Free on Google Fonts.
Contemporary grotesque with just enough irregularity to feel handmade. Free on Google Fonts.
Print runs as niche as your bookshelf. From a single fan tee to a full conference kit, we sublimate full-colour designs onto mugs, shirts and totes — then ship them, Joburg to the coast.
Texture & motif
Tactile, printed, a little lo-fi on purpose — the visual cues that say "made by people who love this stuff."
Voice
Talk like the funniest person in the book club who also happens to run a print shop. Puns are welcome — when they're earned.
In the wild
A quick look at the system applied — buttons, tags, die-cut stickers and a product card.